Did you think naming your company is difficult? Yes, it was. But, you have another task: to get the logo for your business so that to make differentiates your brands from the rest competitors. Also, it can help you to communicate your ideas and concepts with the target audience quickly. Creating a logo for your company is critical. It might be the key to your success! But it is not always easy to have the creativity to create one. Ideally, hire a designer with experience in the subject.
It will help you in researching the development of a brand that will keep your audience in mind and become unique in the market.
The professional will use design techniques and psychology, involving color, composition, concept and so on. Sounds not easy to make a logo. Thanks to the speedy development of technology, so you will not exceed your budget. There are currently more economical alternatives, such as using an app to make a logo.
Calm down: the logo can be simple.
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Tips for creating an eye-catching logo
- Know your business well – List the concepts your brand wants to convey. The logo must convey these values to the customer.
- Know your audience – Know the characteristics are, such as age group, gender, interests, and goals.
- Graphic element – It will stand out in your logo. It can be the first letter or an icon that the customer can associate with your business.
Choose the logo color prudently
The colors of the logo are also important. They will arouse a certain feeling to affect the viewers.
Red – Traditionally, it symbolizes greatness and strength. Awakens the sensation of movement in the brain, sharpens the senses, even increasing the heartbeat.
Yellow – Also draws attention, less intensely than red. However, if used separately, it can convey the idea of optimism as it is considered a welcoming color.
Green – Has excellent reference when it comes to nature and the environment. It is also able to bring sensations of balance, harmony, health, and freshness to the environment.
Blue – In general, color is associated with peace and can reduce appetite and stimulate creative thinking. It is common in corporate times, where the sense of power and confidence is enhanced by the sobriety of color.
Gray/Black/White – Simplicity is the keyword. With increasing popularity, these three colors can project a lot of value to a brand. Black is classic, with a conservative meaning of formality and tradition.
The logo font should not be ignored
A well-chosen font can highlight the advantages of your logo and brand, while an inappropriate font can evoke unpleasant associations and destroy trust. One font (or two maximum) is the best option. Do not use trendy fonts, the trends are short-lived.
Check out the sensations that some fonts convey:
Thin fonts: Lightness, refinement, precision, subtlety.
Bold fonts: Consistency, power, durability, solidity
Slanted fonts (italics): Speed, movement, direction, agility.
Well, let’s check out the best 3 logo makers you can use to finish this task.
With 10,000+ templates and an extensive collection of design elements, DesignEvo is a simpler site that may be an ideal tool for those who don’t have much experience with creation. It is also great for creating logos quickly, as its tools are straightforward to use.
Other than that, the site can be used for free, but you have to pay if you want to download the high-resolution images.
DesignMantic is another excellent choice for creating your company logo. It allows you to enter the company name and choose your business filed. This helps the software offer logo templates that best fit the company.
With a template selected, you can change and add what you prefer. This helps to have something more personalized and unique.
UCraft offers even more template and icon options that you can use to customize and make your logo completely free easily. The site has several useful tools, which are quite simple to use for those who do not have much experience in the subject.