What eCommerce platform should you use for a small list of products? Do you need a custom store? Not really. There is an easy option that has everything you need already integrated into it. The platform is called Shopify, and it provides a fully functioning eCommerce website without you needing to find a programmer, code your site or find a hosting company.
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What Is Shopify
Shopify is Saas based, but it is all done for you. All you need to do is start adding products to the store. It is as simple as that.
What If You Want a Customized Look?
As a Shopify user, you can easily customize some of your eStore options with the API and the integrated Liquid templates. It is not fully customizable like it would be if you code in Magento 2, but it works well for small and basic stores.
When Should You Use Shopify?
Shopify is a great start-off platform when you only have a few products. In this case, it wouldn’t make sense to create a huge Magento platform when you only have 5 to 10 products.
Let’s look at this example:
Tom is an author and has 20 books he wants to promote. In this case, Magento is not the way to go as it is too complex. Instead, Tom should look into getting a Shopify store.
When eCommerce Is Not a Primary Focus
If your website focuses on service, but you want to add a small store to your existing website, Shopify offers a viable option. So if you need a side store for small merchandise like mugs, stickers, or t-shirts, this can be the option for you.
An Inexpensive Option
When you are on a budget, have a small number of products, and don’t want to spend thousands of dollars on an eCommerce option, Shopify can solve these issues. By using the platform, you can easily start to make money from a small store.
Shopify Offers Easy Testing
Many businesses want to test their products before they expand to more products. Shopify does not come at a high cost, so it is easy to get a test shop up and running. If you want a larger Magento 2 store, then a Shopify store can be a good interim option while your eCommerce site is being built.
Shopify Does not Need Integrations.
You don’t need to integrate anything into Shopify and you don’t need to add other programs. The platform offers templates you can use to customize the store to your existing website.
Another benefit to artists, photographers, designers, and authors is that Shopify integrates well with third-party options. So if you sell on Amazon, Lulu, Fine Art America, or any similar site, the Shopify platform can pull your product listings and place them in your eCommerce store and on your website.
A Team to Help YouNeed help finding the right eCommerce web designers? Reach out and we are happy to help you get started at White Peak Digital.