Hello, dear friends!
I want to tell you about one extremely useful service – «smart links» for Instagram called Taplink service
I met Taplink not so long ago, but I am very happy about it and I am definitely going to use this service in the future. A little bit about myself: I’m a psychologist, I have a blog on Instagram. From there a significant part of clients come to me, so the service Taplink suited me perfectly. I saw it on the page of more «promoted» colleagues, and even earlier I heard reviews from friends who have business on the network that the service is very convenient and it can significantly increase the efficiency of a commercial blog. I want to share information about it and my personal impressions from its use.
The installation of Taplink on your Instagram page is very simple: you just need to go to the official site, register your account there, copy the resulting link and put it into the «website» section of your Instagram account settings. Then the link will be visible to everyone who comes to the page. You do not need any special knowledge to set up the service – the interface is user-friendly.
Taplink exists in free and paid versions. Paid tariff contains additional functions, for example, social network buttons. However, in the free version, you can make links almost to everything. This is convenient because it allows you to bypass the restriction of Instagram – only one link in the profile, which in most cases is not enough.
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How does Taplink work?
The possibilities of the service are very diverse. You can make a nice mini-page, write a short text, insert a separator between the text blocks. The design is nice and unobtrusive. You can choose any colour scheme.
All my clients have different messengers, and before Taplink I had to choose: whether to give a link to Facebook, Viber/WhatsApp or a website. Now I can specify all of them, and they will be shown on the mini-page created by the service. The client no longer needs to look for my contacts, because they are all gathered in one place. There you can see my reviews and answers to common questions as well.
As a result, Taplink replaces a full business card site or Landing Page: no need to spend time creating and promoting the site, filling it with content. This is very convenient for those people who do not yet have extra funds, as happens with many who start their business in social networks.
I made a link to my website, Viber, WhatsApp and Facebook. Furthermore, customers can call me easily – the application supports this function. During the first week of use, I received 4 messages from customers, but before Taplink they simply would not have reached me. I do not often go to the Instagram account itself to check the direct – whether new messages have arrived. Thus, some customers have been waiting for an answer from me for too long. Thanks to Taplink’s smart links service, now notifications come immediately. This is very important if the client wants to get a consultation: if you do not answer him immediately, then he may lose this intention, go to another specialist or simply postpone the problem for «a better time».
For the beginning, it will be enough for you to use a free version of Taplink, but for a serious online business, you’d better buy a paid tariff in order to use all the features 100%. It looks very nice and tempting, so, I think, over time, I will get a paid version. It has many useful business tools:
- ability to install your own colour scheme,
- insert a map or a countdown timer,
- text templates for WhatsApp,
- HTML-code,
- application form and integration with online cash registers.
Such a tool is indispensable for an online store and costs a nominal amount – 24.0 $ per year.
The result of my use of Taplink (free version) is 15 customer requests and 10 new customers in the first two weeks of use. This is a very good result for me because clients come to me more than once, but, as a rule, they become permanent.
To sum up: who can use Taplink?
The service is suitable for those who develop their business using Instagram:
- bloggers of different directions (sports and beauty bloggers, self-development, psychology, motherhood, weight loss);
- owners of online stores who want to sell and receive payment immediately through Instagram;
- representatives of network companies;
- photographers and designers;
- any other commercial accounts.
So, what can I add? Taplink has significantly simplified the procedure for selling services through Instagram, saved my time and made the ordering procedure convenient for my clients. Thus, I got a lot more customers! At the same time, I no longer spend a lot of time monitoring my account and answering all requests: notifications come directly to the phone. The result – I am always in touch with customers, I have more contacts and, accordingly, more sales!
