We all know how important chat and instant messaging software are for us as there are many ways in which it is critical for our daily communication. Popular apps like WhatsApp and Snapchat are among the favorites the world over as billions of people use it regularly. App developers around the world look to come up with the next WhatsApp or Snapchat so as to create a market for them. But its easier said than done. There are a number of features in WhatsApp, for example, that many companies try to copy and incorporate in their respective app. But such is the popularity of WhatsApp that not a single company as of now has been able to challenge it. Just take a look at the following new features of WhatsApp which has further cemented its status as the premier and popular app.
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1 Group Video and Calling
Now that’s one feature which made a splash ever since it was launched as a testing feature. Now up to 4 people can join a conversation on voice only or video chat. This was long due as people liked that feature on some of the other messaging apps were surprised that this feature was not available on WhatsApp. With a simple tap on the add-participant button in the top right corner to add contacts during a conversation. Like all the messages too, these group calls are now end-to-end encrypted for enhanced security.
2 Delete Unwanted Contacts and Messages
Let me talk about this important feature in detail as this is among the newest feature which WhatsApp users were demanding for quite a while now. A report feature has just been launched and it’s a bliss really for WhatsApp users around the world. There are many ways in which it can be termed as a life-saver for people especially women who were targeted with unwanted messages. The report feature works just fine for anyone as it is available for both chats and groups. A new alert is what a user gets to see when he taps the report button. Upon confirmation, a report is sent to WhatsApp so that a specific phone number/group can be quickly checked and scanned, and messages can be blocked and deleted as a result.
This new layout is also available for all the users looking to make the groups safe for them to use without any fear of privacy breach. Children and women are most prone to such activities but anyone can be a victim. So by using this feature, users are asked by WhatsApp whether they want to exit the group(s) they are using. With a new layout, WhatsApp has made it easier for anyone to use this feature to his advantage and report about any chat or group he deems inappropriate or threatening.
3 Forwarded Message Limit
Fake news has been in vogue for a number of reasons with hoax and confusion created in many situations with the spread of a false news on the pretext of just making a viral post. There are many ways in which WhatsApp was contacted to have a say on this matter and finally, WhatsApp responded positively to this concern. There are many ways in which it is not a good sign for online marketers who use WhatsApp as their favorite mode of communication but a sigh of relief for everyone else.
WhatsApp has now put a limit to the number of messages you can forward daily. Digital marketers in Asia, especially in the Indian sub-continent use WhatsApp to a great extent and that’s why the messages have been limited to 5 chats per user simultaneously. WhatsApp is also considering removing the forward button next to media messages for further curbing down on using its service as a form of SMS for marketing and sales ads/messages.
I am sure that the above-mentioned features are those which most of the companies producing a messaging/communication app would love to have in their apps. But it takes a valiant effort from the best mobile app development agency in its category to come up with features which are better than WhatsApp or offer something more useful to the users. As the topic is of interest to virtually all of us, I am sure that many readers would want to like to share their views. Even if you want to add something to this blog, you are more than welcome. Please use the comments section below in this concern.