In a surprising twist, Iggy Azalea has emerged as the undisputed queen of OnlyFans, outshining big names like Cardi B and Tyga in the earnings game. According to a report by luxury adult toy brand LELO, Azalea pocketed a staggering $48 million in 2023, securing her position as the top celebrity earner on the platform.
The Aussie rapper’s success on OnlyFans is not merely a financial feat; it’s a paradigm shift in creative expression. Azalea’s multimedia project, “Hotter Than Hell,” offered fans an exclusive pass into her world for $25 a month. This all-access subscription included uncensored photos, videos, illustrations, poetry, and even her fourth studio album, released this summer.
In the latest insights, the chart-topping rapper ‘Fancy’ secured the crown as the highest-earning celebrity on the renowned platform, amassing a staggering $48 million in 2023. This slight triumph edged out Cardi B, who notably garnered $45 million.
Meanwhile, Tyga made waves by pocketing $20 million on OnlyFans before transitioning to launch his own competing platform, Myystar.
Among the top earners alongside Tyga are Amber Rose, who hauled in a notable $26 million, followed by Chris Brown, securing $15 million. DJ Khaled and Fat Joe also made their mark, amassing $4 million each on the platform.
In an exciting revelation earlier this year, Iggy Azalea disclosed her ambitious multimedia venture ‘Hotter Than Hell,’ slated for an exclusive year-long run on the content subscription service, signaling a fresh wave of anticipation in January.
Azalea, once hesitant about joining OnlyFans, explained her change of heart, stating, “Admittedly, I never knew OnlyFans was a place where I could be creative, so I didn’t expect to be collaborating with them on my biggest project to date!” She emphasized the platform’s potential to liberate artists from the constraints of censorship that often limit creative expression on other digital platforms.
The rapper’s move to OnlyFans challenged preconceived notions about the platform, showcasing it as more than just an adult content hub. Azalea saw it as the perfect canvas for her bold and fun multimedia concept, breaking away from the conventional use of the platform.
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