Former Morphe employees claimed on TikTok that the Morphe Stores were closing its U.S. locations with “barely any notice.”
Morphe’s “impending closure” has reportedly prompted some employees to vent on TikTok.
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Morphe Retailers Have Ended For At Least Two Tiktok Users
Two TikTok users, @creepypeachy and @daddymuaa, made videos about their experiences working for Morphe.
Morphe has been quietly closing down retail locations for at least a year, according to Dani in the video.
However, the official reason given is lease problems. However, “On the 22nd, they informed us that we would be closing on the 26th, which is today.
The store’s employees submit claims on TikTok
Morphe employees have complained about the company abruptly closing stores in the United States. Moreover, some fired employees have taken to the video-sharing platform TikTok to discuss their experiences with being fired without severance pay.
Morphe employees are concerned that they, too, will be laid off soon. However, consumers are also concerned about whether the company, which is well-known for its low-cost cosmetics, intends to close its operations in the United States. Continue reading for more information.
The company is closing its retail locations
However, morphe employees took to social media to complain about the short 4-day notice given before the store was permanently closed.
However, @creepypeachy (Dani Garza) of TikTok recently posted a video in which she discusses her experience with the company, saying, “Morphe has been closing retail stores for at least a year now, hush-hush real quiet.”
“They have explained it away by citing lease problems. They informed us on the 22nd that today, the 26th would be our last day of operation. However, we were laid off the next day, so we just cleaned up the store and went home. So, what exactly is it?
Morphe employees claim the company is closing Morphe Stores
Morphe employees took to social media to complain about the short notice given before the store closed. Dani Garza, also known as @creepypeachy on TikTok, recently shared a video in which she discussed her experience, saying.
Moreover, “Morphe has been closing retail stores for at least a year now, hush-hush real quiet.”
“They’re trying to justify it by blaming it on a problem with their lease. However, on the 22nd, we were informed that our last day of operation would be the 26th, which is today.
Moreover, we’re closing our doors and going out of business the next day. So, what exactly is it?” A four or five-day notice period, “Furthermore, she stated.
Morphe has released a statement
Morphe’s parent company, Forma Brands, has issued a statement confirming the closure of some Morphe locations. Furthermore, they did not, however, specify how many stores would be affected.
When questioned about the company’s difficulties, a Forma Brands representative stated, “The broader beauty landscape has been challenging for us over the last year, and decisions that affect our people are extremely difficult.
Moreover, we would like to express our heartfelt appreciation to the hardworking Morphe store team members at the closing locations.”
Several celebrity beauty lines have debuted in the last year, including Selena Gomez’s Rare Beauty, Gwyneth Paltrow’s Goop, and Hailey Bieber’s Rhode Skin.
However, existing retailers were already facing stiff competition from big-box stores before the pandemic, and the situation deteriorated further afterwards.
The company is the subject of several pending lawsuits
Morphe has faced several lawsuits, prompting the closure of some of its retail locations.
“Almost immediately after they took over, it became clear that General Atlantic had misled me. Moreover, she is currently seeking $15,000,000 in damages.
Moreover, the firm’s reported debts range from $600 million to $700 million. However, no official response from their representatives to the rumours has been made public.