Have you heard of something like a VSCO trend‘ or ‘VSCO Girl’? Well, this is a new social media term that is gaining a lot of popularity these days and it describes a lifestyle of reusable straws, hair scrunchies, and Birkenstocks. “VSCO girls” are the latest subculture that has risen from apps such as famous apps like TikTok and Instagram, where Millennials and Gen Zers are often heavily influenced by one another.

From where has the VSCO trend generated?

 

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The name comes from the VSCO editing app, which is used for its filters that create a consistent social media aesthetic.

What does it mean to be a VSCO Girl?

 

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The term ‘VSCO Girl’ is used to describe female teenagers who dress and act in a certain manner that is virtually indistinguishable from one another, both online as well as in real life. Wherever you’ll see this hashtag #VSCOgirl on Instagram. It has been used on more than 1 million posts; the aesthetic is mostly that of a colourful and beachy lifestyle.

Some of the photos are of homemade friendship bracelets, while others show young girls posing in front of nature.

Also read: 8 Runway Trends That You Can Wear This Summer

via: YouTube

One 15-year-old YouTuber “Caiti DeCort” has described the trend as ”basic”. The term, and the accompanying lifestyle, is also largely exclusionary, as BuzzFeed writer Lauren Strapagiel points out that “VSCO girls are, by and large, white, thin, and have enough money to buy the various high-end items the trend includes”. She runs a YouTube Channel named Caiti’s Corner.

What do VSCO girls wear?

Do you know what’s the most common thing about VSCO Girl is? It is their funky and cool outfits, which often consist of clothing and accessories from the same brands. Their look is mostly described as beachy or laid-back and is usually created with clothing from stores such as Brandy Melville or Urban Outfitters.

The best part is this look is commonly observed amongst white girls and with very minimal makeup. They usually accessorize themselves with scrunchie hair ties, puka shell necklaces, Hydro flask water bottles, and either Crocs, White vans or Birkenstock shoes.

As I have already told you, she runs a page on YouTube by the name “Caiti’s Corner. She has made a video which is titled “Becoming the ultimate VSCO Girl” has been viewed more than 1 million times.

Also read: The Perks of Wearing A Bra

In her video, she has shown the viewers how to dress like a VSCO girl and then capture the perfect Instagram photo, which she then edits using the VSCO app. Well amid all this, the popularity of VSCO trend or VSCO girls on Instagram has also resulted in a large meme culture, where the identity is mocked for its lack of distinctiveness.

So, now you know what VSCO Trend is or what it takes to be a VSCO Girl. Will you be trying on yourself?

Also read: The 6 Style “Mistakes” That Is Not Forgiven And Forgotten By The Fashion Queens

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We do have faced this thing in our life where we are unable to afford those super luxury labels for which one can die. But for all those fashion lovers living on a budget, we have brought a compiled list of some of the famous Pret lines launched by our very own Indian fashion designers. So, no need to worry. These Pret lines are quite affordable for you to satiate your fashion desires and that too in a budget. Want to have a look at them.

Check out the list below.

1. Label by Ritu Kumar

via: Quest Mall

The famous Pret line ‘Label’ was launched in 2002 by Ritu Kumar, who is also a winner of the Padma Shri award. This is a designer brand for young urban India i.e. a youth fashion brand for 20 to 30-year-old age group. Though its influences are global, its identity originates from Indian design. This brand specializes in couture and runway collections and if we talk about the brand’s USP, it is earthy tones, embroidery work, and a whole lot of indie vibes.

2. Global Desi by Anita Dongre

via: Magicpin

The second Pret line under the House of Anita Dongre. Global Desi is more boho and eclectic in its aesthetic and is targeted towards a younger clientele as compared to brand AND. You’ll love their breezy and floral kurta-dresses, wide-legged pants, and quirky accessories that are very famous amongst the college-going crowd.

Also read: 7 Cool Ways for Girls to Pair up Their Jeans

3. Balance by Rohit Bal

via: GNG Magazine

One of the ace fashion designers, Rohit Bal has introduced a contemporary and classic ready-to-wear line for both men and women. It offers traditional Indian wear including kurtas, lehengas, Anarkalis, and sarees. As the name Balance appropriately suggests this collection creates a fine balance between haute couture and prêt-à-porter. It’s easy to wear at an affordable price for the progressive women and men of India who are appreciative of excellent design and quality.

4. Masaba Lite by Masaba Gupta

via: Palladium Mumbai

Masaba Lite is another affordable line launched by fashion designer Masaba Gupta and aimed at teenagers. This brand is vibrant, young, peppy, all the while paying tribute to the ‘pocket money’ phase. The pricing of the label is just right for the young generation who are still in the process of discovering themselves and their personal style but don’t always have the means to do so. Her collection mainly focuses on Western wear, but also includes some Kurtis as well as sleepwear.

Also read: 6 Top Hotels Designed By Fashion Designers Who Actually Rule The Fashion World

5. Tarun Tahiliani’s Prêt Line

via: Architectural Digest India

Tarun Tahiliani is another top fashion designer who is known for his prêt line. His collection is inspired by bronze deity statues by sculptor, Mrinalini Mukherjee. Tahiliani is trying to become more affordable and market-centric with his prêt line credits his prêt design inspirations to everyday life. His collection includes tunics, gilets, dresses, kurtas, dhoti pants, and draped shirts.

6. AND By Anita Dongre

via: Forum Malls

‘AND’ is the famous brand that is owned by fashion designer, Anita Dongre. This Pret line is an extremely affordable line for all women around the globe. The brand’s signature is that their clothes are chic yet easy with a hint of indie for the modern woman.

Also read: 5 Unique Ways To Style Up Boring White Shirts with Your Indian Outfits

7. Varun Behl Pret

via: Google

Varun Behl’s Pret line features fantastic yet light everyday-wear pieces with a sophisticated design that can only be brought in by the touch of a luxury fashion designer. The chiffon kurtas, embroidered bombers, and relaxed blouses are to die for. Don’t you want to try them all?

So, these were some of the famous Pret lines launched by Indian fashion designers for all those who can’t afford super luxury labels as of now.

Not only our skin, but our hairs also need proper attention. During the winter season, you need to take care of everything as your skin gets dry and your hair starts losing luster. What you can do in such a case, nothing much but religiously oiling your hairs regularly as our moms told us to every time until now. We have made things super easy for you so that you don’t have to struggle a lot while maintaining your hair.

We bring here for you some of the best DIY Castor Oil Hair Masks that will make your mane beautiful.

1. Jojoba oil, Coconut oil, And Castor Oil Hair Mask

One of the best masks for your hair. You would need to mix three tablespoons of castor oil with a spoon of jojoba oil and a spoonful of coconut oil to prepare the mask. Now, spread the mixture all over your hair. Massage the scalp for about 5 minutes to stimulate blood circulation, and then wash your hair with shampoo.

2. Ginger and Castor Oil Hair Mask

This mask is great at preventing hair fall and promotes hair growth. What you need to do is mix three tablespoons of castor oil with two tablespoons of fresh ginger juice. Spread the mixture on the hair, but also on the scalp, then massage well. Leave this mask for 20 minutes and then wash your hair. Repeat the procedure to get beautiful and long hairs.

3. Almond oil, Rosemary oil, And Castor Oil Hair Mask

To prepare this mask what you need to do is to mix castor oil and almond oil in the same portions in a bowl. Now, heat it up and add two to three drops of rosemary oil, mix well and apply uniformly to the hair. Put this mask for at least 40 minutes.

4. Castor and Glycerine Hair Mask

Glycerine is the perfect tonic for regaining the lost moisture in your scalp and hair. To make this mask, you would need 2 to 3 tablespoons of castor oil and add 4 drops of glycerine into it. Apply the mixture to your scalp and leave it for an hour. After 1 hour, wash your hair with lukewarm water with your shampoo.

5. Castor, mustard, and olive oil hair mask

Olive oil is one of the best things for your skin and hairs too. So, this hair mask made up of olive oil can do wonders for you if you use it regularly. You need to take a bowl and add 2 tablespoons of castor oil, one tablespoon of olive oil, and one tablespoon of mustard oil. This hair mask is very healthy for your hair because of the nourishing benefits of mustard oil and strengthening qualities of olive oil. Apply the mixture to your scalp and all over your hair. Then cover it with a shower cap and leave it for an hour. Wash it with lukewarm water afterward.

Try these hair masks for sure to get strong and beautiful hairs if you love to flaunt those long hairs.