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6 Signs Your Travel Business Needs Digital Transformation

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6 Signs Your Travel Business Needs Digital Transformation

Digital transformation trends have captivated many industries and your travel business is one of them. Healthcare, tourism, banking, and media & entertainment are some of the early adopters of digital transformation, however, it would be indulging into bravado, saying that all businesses from these industries have adopted the digital trends with similar fervor. Today, even companies in the government and public sector are adopting digital means to serve the public, from booking tickets to finding the hotel, traveling has become much easier and comfortable.

Big firms in the travel segment like Expedia, Trivago, Make My Trip, and Goibibo has not only adopted digital transformation but has also set an example for the small businesses on how to tread the path and achieve customer satisfaction. For an industry to get revolutionized, it is essential that businesses in the small and medium scale segments adopt similar technologies, of course on a different level, to provide services and handle customers.

With so many technology companies willing to serve small and medium scale travel enterprises at cost-effective rates, it is time for them to adopt digital transformation to connect with their customers and serve them in the best possible way.

Here are 6 Signs that Tell Your Travel Business Needs Digital Transformation

According to a study by Pew research, 95% of Americans have mobile phones and 77% of those are smartphones. Travel companies should consider this as an opportunity to connect with their customers and utilize the platform exceedingly to enhance business operations and recognize customer preferences in advance. Below are 6 signs that ring the bell for digital transformation:

1. You Lose Business Because Customers Cannot Reach You on Time

When your customer wants to make an urgent booking, but since you are not available online, he has to find your brick and mortar shop or connect to you personally, so he books from your competitor. If this is the common scenario for your business, it is time that you work upon your online presence. Online booking is a reality and if you have a website, your customers must be able to do the booking from there.

2. You are Not Even Aware that Your Customers have Posted Online Reviews About Your Company

According to American travel booking website, TripAdvisor, before booking an online hotel, millennial travelers read about 6-12 reviews. And if you are not even aware of how you are being rated by travelers on different websites and forums, it is time to rethink your business strategy and make a change.

3. You are unable to Offer Personalize Packages to Your Customers

If your shop is offline, it is difficult to recognize the customers, who come to you, even for queries, in the first meeting, leave aside offering the personalized packages. Professionalization is the key to success in the travel industry and deploying big data technologies can help you get real-time insight into the situation.

There are mobile apps that can enable you to send notifications to the travelers, who anytime have placed query from you for destination or transportation. Through apps, you can also guide them to avail less hectic itineraries and enjoy traveling based on their interest.

4. You are Not Sure Why Your Customer Left without Booking from You, Wasting Your Time and Energy

Providing every customer, the same information is time-consuming and hectic. Let a mobile app do this task for you, and you spend your time building the right infrastructure, networking, and core marketing activities. In the market, IBM has already ready launched a highly advanced Cognitive Computing technology, which is a self-learning system that helps the business to identify the behavior pattern of their customers and enable companies to take decisions accordingly.

Apart, a traveler leaves behind a vast quantity of data from multiple devices and channels at several stages including planning, research, price search, booking, cancellation, and feedback. As a business, you must find innovative ways to use this data for your business, including understanding their behavior, creating personalize packages, and developing marketing campaigns.

5. Paper-works are Consuming Most of Your Time

If paper-works are consuming most of your time and you are not able to keep a track of your customers and their exact itinerary, better you search for digital transformation strategies. Through a well-integrated website and intuitive, feature-rich mobile app, you can track your customers’ detail in a much easier and efficient way.

6. You are not available 24X7

Being available 24X7 for customers is fairly impossible for a brick and mortar shop. That’s why it is better to rely on technologies that enable you to connect with customers throughout the day as well as in the late evenings. A study published in emarketer.com reveals that by 2019, mobile will attract more viewers than TV and mobile users spend 99% of their time using apps.

Also, through apps and big data analytics on the volume of travel data, you can realize the capabilities to better understand your customers’ preferences and predict the future. For this, you don’t have to manage an IT team of your own. You can contact a digital transformation consulting company that will analyze your business processes and develop a digital strategy to achieve the desired outcome.

The Bottomline-Investing on Digital Travel Solutions is Not a Luxury Anymore

Today, businesses need to understand that they are dealing with DIY travelers. For them, businesses in the travel industry have to create facilities through which travelers can explore the places and make the decision on their own. The key job of businesses will be to develop a responsive environment to deliver a smooth experience to customers.

Adopting digital transformation practices can enable travel businesses to create this environment, meanwhile, understand the behavior and predict the future decisions of the customers.

Author

Siya Carla is Business Development Manager at Finoit Technologies, a leading mobile app development company which makes ideas into reality by providing unique web design and custom software development services.

Siddharth Kashyap loves crafting content and sharing information about technology and business. Since the world mainly revolves around, business growth, and technological advancements, you can always find her delved into the digital world.

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Microsoft Co-founder Bill Gates Buys ‘Aqua’ Superyacht For Rs. 4,600 Crore That Runs On Liquid Hydrogen

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Bill Gates' Superyacht Aqua

Well, now that sounds like Bill Gates, Right? Do you know Microsoft’s co-founder, Bill Gates has recently purchased a super luxury yacht for whopping Rs 4,600 crores that run on liquid hydrogen? This is something which we can call as a super luxury thing and proving him correctly as the world’s third-richest man. Another interesting that about gates is that he is a regular super yacht holidaymaker but has not previously owned any luxury yacht and he used to rent these during his summer trips.

He revealed his plans of buying the superyacht at the Monaco Yacht Show last year in December and arguably this is one of the first of its kind superyacht powered by liquid hydrogen.

If it sounds interesting to you, then scroll down to know more.

Who has designed this ‘Aqua’?

Bill Gates Aqua ship

via: Video Grab

Bill Gates is the first person to buy such a luxurious thin. No one has purchased something like this before by anyone. The super luxury yacht has been designed by the Dutch design firm, Sinot that costs worth $644 million i.e. Rs. 4,600 crores only.

What are its specialties?

Bill Gates' Superyacht Aqua

© Sinot

According to the report of Daily mail, this superyacht is a 376-foot-long liner that can accommodate 14 guests and 31 crew members. It has five decks, an infinity pool, helipad, spa, yoga studio, beauty room, massage parlor, and a gym. Now, what you can ask for more? Do you know what’s the most interesting feature? It’s the use of alternative fuels which makes this ship carbon-emission free.

Have a look at what designer Sander Sinot has said, “With every project, I challenge my team and myself to surpass ourselves. For the development of AQUA we took inspiration from the lifestyle of a discerning, forward-looking owner, the fluid versatility of water and cutting-edge technology to combine this in a 376-foot) superyacht with a fully operational liquid hydrogen and fuel cell system that features groundbreaking in technology, as well as design and aesthetics.”

Also read: Dubai’s “The Floating Seahorses” Villas are All You Need To Know About

It operates wholly on liquid hydrogen and no electricity

Bill Gates Buys 'Aqua' Superyacht

© Sinot

The best part about this yacht is that it does not use electricity as it runs on liquid hydrogen. No electricity is used to power the motors and propellers of the yacht. The ship also has the potential to cover the distance between London and New York without any need to refuel. Amazing it is. It is also expected to make its debut in 2024 and have diesel back-up.

What do you think about this cutting-edge technology?

Also read: 7 of The Most Awesome Man-made Islands Around The World

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5 Of The Biggest Upcoming Innovations In The Telecom Industry That Will Transform The Way We Communicate

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Upcoming Innovations in the Telecom Industry

We have already ended 2019 at a good note, now we have entered into another year, 2020 and there are lots of hopes regarding the technological upcoming innovation in the telecom industry. In 2020, we are hoping to see the continuation of the groundwork that was laid back in the previous years. Want to know about those technological capabilities which are ready to be launched this year?

Here we take you through 5 of the most relevant trends for 2020.

1. 5G for fast internet on our mobile phones

Wow! That’s something nice. The Internet has really taken our life and with the time our expectations have also risen. So, here comes 5G. In 2020, most of the operators will offer 5G networks along with some advancement like greater bandwidth, higher user density, low latency, and reliability. Though the technology already exists it is not widely accessible as a service in the market for the users. So, we are really looking forward to this.

Also read: 4 Tips From Instagram Influencers To Increase Followers

2. A superfast Wi-Fi 6 for better connectivity and faster data transmission

Another technological trend, superfast Wi-Fi 6 will also come that will help us with better connectivity. With their introduction, existing problems like low network performance will become better. The combination of two technologies i.e. 5G and Wi-Fi 6 will be a perfect combination for improving end-to-end connectivity in our home and offices.

3. Artificial Intelligence (AI) and Big Data for improved customer services

Artificial Intelligence (AI)

via: Flickr

Now, this is yet another technological trend that we are hoping for. The telecommunications sector sees AI as a facilitator of spectacular improvements in communications technologies and services. To optimize their operations, operators will be implementing AI to offer better and improved customer services, create smarter network implementations and incubate new companies that can develop more advanced services.

We all know AI makes use of chatbots and virtual assistants to improve customer services and satisfaction. In fact, they also help in detecting fraudulent activity. Not only this, but it is also helping in analyzing large amounts of data collected from multiple sources.

Also read: Facebook Is Building Its Own Operating System from Scratch To End up Its Reliance on Android

4. Rich Communication Services will help us all to get more out of texts

Rich Communication Services (RCS) will help us all to get more beyond texts. They will replace the old way of sending and receiving text messages. Well, this service will allow the users to share the images, emojis and much more and that is through an inbuilt messaging app. No, No, you don’t need to sign up or take some kind of subscription to use this service.

5. More focus will be on Digital privacy, cybersecurity, and resilience

cyber security, and resilience

via: Pexels

Now, telecom operators will be focusing more on digital privacy, cybersecurity, and resilience to safeguard themselves against cybercriminals and other unscrupulous individuals. In 2020, cybersecurity will be helping companies and individuals to be less exposed to risks that could cause great harm later. Now, the companies will be focusing more on offering protection which will come integrated into the new services offered by providers.

So these were some of the technological trends that we are going to come across in 2020. Aren’t you excited?

Also read: 6 of The Coolest Tech Gifts Ideas To Present Your Gadget-Obsessed Friend

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5 Useful Gmail Tricks That Will Help You Become A Gmail Power User

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Undoubtedly, Gmail has revolutionized the way we work professionally. You can’t even imagine, Gmail is giving us so much and that’s free of cost which was the case before. Gmail is one of the best web apps that has come a long way and has improved a lot and it’s still in progress. There are plenty of browser add-ons and extensions that can enhance Gmail specifically far beyond its original parameters. Not everyone knows everything about Gmail, yes; I am talking about some of its hidden Gmail tips and tricks that can help you become a Pro Gmail user.

Let’s get started to master your understanding of besides sending and receiving messages through Gmail.

1. Gmail’s smart compose feature will help you to respond more quickly

Gmail's smart compose

Gmail’s smart compose feature is one of the best features that help you predict what you are going to type next and completes your sentence or entire phrase just by pressing the tab key on your computer or by tapping the space at the end of the predicted phrase on a smartphone. To turn this feature on,

You need to go to → Settings → General, and then toggle the “Smart Compose” button on.

2. Schedule an email to send later

This feature of Gmail lets you schedule your emails at a later date. By using this feature, you can decide when exactly an email gets sent. You can set up this feature by clicking the little upward arrow next to ”Send” and selecting a time and date; you can stay on the top of deadlines while living your life to the fullest. When you are finished with your email, click the down arrow at the bottom left of your new email next to the ”Send” button.

Then, you will be prompted with “Schedule Send.” Use this feature without having to put a full stop to your normal life to send automatic emails on the date and time decided by you.

3. Find emails by date

Find emails by date in Gmail

This is one of the best features of Gmail about which many of us don’t know. If you exchange a lot of emails with a certain recipient or about a certain topic and you need to find an old email without having to search through hundreds of search results. Add something like “before:1/2/2020” or “after 8/16/2019” to your search. This will help you narrow down your search and speed up your search results.

4. Nudges

Gmail Nudges

If you are a procrastinator, then you are going to love this feature, especially if you forget to reply or followup up on your e-mails on time. This feature will drop old emails back in your inbox and you can reply or follow up accordingly when you want.

To set up this feature in your Gmail, you need to scroll down on the General tab in settings to enable it.

5. Un-send an email

Gmail Undo email

There is a feature using which you can un send your original email in the case if you have written something wrong by mistake. This feature will help you to recall a sent message for up to 30 seconds after you have sent it. To set up this feature,

You need to go to the settings icon on the top right-hand corner of your Gmail homepage, choose Settings → General, then toggle on “undo send.”

So, these were some of the best Gmail tips and tricks that will change the way you email.

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