The competition online is only heating up, and if you want to get a piece of that market pie, there’s no better time to get there than now. We know what you’re thinking: building a user-friendly website is hard. No doubt, the sad part is that many of us lack the skills needed to get started. Others might be afraid of the math involved. The good news is it’s not all sad like that. The chances are low that you’ve never heard about ready-made templates. Moreover, you use some ready-made options inside your business to speed up the workflow. Whether marketing solutions or business apps, their key task is to save time and speed up your routine.
The same story with website templates built with the primary task – to create a digital home for your business. If you’ve searched for options and failed, we have a solution. No reason to dampen your spirits. It’s more likely that you’ve missed the TemplateMonster marketplace.
To give you a hint, over 1,3K of beautiful templates are available there. How would your time be best spent? Sure, there.
Business Websites You Can Build with WordPress Elementor Themes
Before getting your hands down on website templates, there’s one question to answer: What type of website is right for your business?
To answer it, there are many things to consider. So, think about what your business does, how you make money, who your audience is, and where it is. Finally, what goals do you want your website to achieve – to boost sales, grow an email list, or anything in between?
Types of Business Websites
- eCommerce site/Online store
- Portfolio/Branding website
- Booking website
- Blog
- Landing page
- Event website
- Media website
How to Build an eCommerce Site/Online Store
A website that sells products or services online is known as an online store. So, if your business sells products or at least plans to sell, you need to build an online store. It’s your digital spot where you showcase your products/services, accept payments, set up shipping or sale tax operations, you name it. The key goal of your website is to get a visitor to purchase from you. And therefore, every page of your site should lead the visitor to purchase a product/service from you. Want to know the best way to do that? See how Themex Responsive Multi-Purpose WordPress Theme does that.
This premium option ticks all the best practices boxes. It’s a nice choice for those unsure about their overall design concept and still looking for inspiration to get started.
Key features:
- Powerful drag-n-drop page builder Elementor to craft page layouts like a pro
- Responsive and Retina-ready design that helps your website to resize regarding the mobile device
- A slew of beautiful demos that can work for numerous businesses out there
- Bootstrap framework for developing responsive page layouts
- Inbuilt SEO features
- Optimized for performance and faster page load speed
- WPML, Polylang, and RTL support
Why Build an Online Store
The most obvious reason to build an online store is to boost sales. In contrast to any brick-and-mortar shop, your online store is open 24/7, 365 days a year. That means a lot of freedom both to customers and retailers. Unlike flowers that don’t bloom 365 days a year, your products or services can. So, shoppers get 24/7 access to your products, whenever they like.
There’s no entry barrier for anyone who wants to get their business online. Who said you couldn’t be the next serious market player? Whatever your expertise, shoppers will always look for solutions to their problems. And if you can offer that value, your chances to reach out to more shoppers online are great.
Although the crowd is only getting bigger, there’s a rise in the new niches you can benefit from. Say, ‘eco-friendly products’ are extremely popular now, with more and more customers looking for something new in this niche.
What Features to Consider When Building an eCommerce Store
If you want your business website to sell, it needs to have a specific set of features. Registration, product catalog, product details pages, user profiles, payment integration, checkout process, to name a few. Those and other features are a must-have on any website.
Once a visitor lands on your website, there are some obstacles that you need to eliminate to ensure the shopping experience is as smooth as possible. Here are some of those:
- No possibility to test the products
- Difficulty finding exactly the product a visitor needs
- Case to get lost in a maze of options
- No consultant to ask for advice
So, what features are essential for your business website?
1. Intuitive navigation and robust search
That’s one factor that impacts your website’s conversion, sales, and bounce rates. Considering that it takes a visitor at least 2 seconds to judge a website by its look, a thick skin helps. Yet, not only that. If a visitor can’t figure out where to find the product he wants, he leaves. Even more, with no reason to return.
Breadcrumbs, contact details, search bar, separate sidebars, clear and simple navigation in a standard place – ensure your website has those all. Forget not about the footer. It’s a good rule of thumb for your footer to repeat the header navigation. It’s better to use MegaMenu or drop-down menu options to see whether they help.
2. Personalization
It’s a matter of a one-on-one custom-made experience. It’s all a matter of a unique shopping experience. You know your ideal customer, so you need your website tailored to their needs. When you give your visitors what they want, they tend to stay longer. So, know what they want to personalize their experience.
3. Online Chat
The absence of live communication can be a big challenge for your shoppers. Customers need someone to give them professional advice or provide help. Online chat can be that helping hand they need when browsing your website. The best-selling WordPress Elementor themes come with a built-in feature for that.
4. Customer Reviews and Testimonials
Whether you like it or not, reviews are one of the main sales drivers. That is where you can see a sales drop by 2X if your first review is no more than a two-star rating. People would rather buy a product with no reviews than the one with poor reviews.
Encouraging users to leave a review can be tough. Yet, you can try follow-up emails. It’s more likely that 80 percent of customers will leave a review after reminders. And MailChimp can help you get that valuable information. The best WordPress Elementor themes support that plugin, so you won’t have to worry about that.
5. Virtual Reality
Many brands use virtual reality technology to meet their customers’ needs. Want to be one of those? Check TemplateMonster’s website for WordPress Elementor themes that support that feature.
Ready to Get Things Going with WordPress Elementor Themes?
No matter the size of your business, having a website is crucial for all. And here’s a secret, the nice part about investing in website templates is smart.
Think of it this way: you’re the product when you invest in something free. Whether it’s your time, health, or focus, there’s always a hidden cost involved in a free product. Instead, you pay for what you get when investing in premium products. So, it’s just one step, and you’ll make your dreams a reality.
Also read: What is Dropshipping? Pros & Cons of Dropshipping
