Rapper Snoop Dogg recently surprised fans with a tongue-in-cheek announcement on Instagram, claiming to give up smoking. In a new advertisement for Solo Stove, he revealed, “I’m done with the coughing and my clothes smelling all stinky. I’m going smokeless.”
The announcement, posted on Monday, garnered nearly 2 million likes and a flood of comments commending Snoop’s marketing prowess. Fans were quick to acknowledge the rapper’s ability to turn the situation into a clever promotion for Solo Stove. One user exclaimed, “Y’all just witnessed the power of marketing and advertising at the HIGHEST level literally.”
Snoop, known for hits like “Gin and Juice” and “Drop It Like It’s Hot,” showcased his humorous side by pretending to abandon his iconic association with smoking weed. However, not everyone saw the humor in the stunt, with some feeling a sense of betrayal.
One disappointed fan expressed, “Damn Snoop… used the one thing that was your staple. That people knew you for… and used it to promote a stove. F–k the cannabis culture huh? I’m not mad I’m just disappointed. That’s whack.”
Despite the mixed reactions, others defended Snoop, suggesting that the ad deal with Solo Stove might have come after the initial announcement. One user reasoned, “To everyone saying Snoop tricked us, at no point has he said he hasn’t given up smoking weed. What if he posted his announcement and then this ad deal came after as a result?”
Snoop’s clever marketing move showcased his ability to engage his audience and create buzz around a seemingly serious announcement. Fans appreciated the rapper’s wit, even if it left some feeling momentarily deceived. The overall consensus was that Snoop Dogg, with his decades-long career, continues to be a master of reinvention and entertainment.
