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                  DHL Parcel Tracking: Keeping You Informed Every Step of The Way

                  Online BLS Certification

                  You Need to Obtain Online BLS Certification For Your Private Practice Employees – Here’s Why

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                    Places To Buy A Bathroom Vanity

                    12 Best Places To Buy A Bathroom Vanity: Enhance The Functionality & Usability

                    Murano Glass Sculpture

                    How to Choose a Murano Glass Sculpture for A Classic Home Decor

                    Prepare Your Roof for Extreme Weather Conditions

                    Prepare Your Roof for Extreme Weather Conditions

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                      How to Analyze a Vedic Astrology Chart- Easy Guidance

                      How to Analyze a Vedic Astrology Chart- Easy Guidance

                      Learn How To Make Saline Solution?

                      Learn How To Make Saline Solution?

                      Make Your Candles Ready to Be Sold in Stores

                      How to Make Your Candles Ready to Be Sold in Stores?

                      Step-By-Step Tips Of How To Tie A Jiu-Jitsu Belt?

                      Step-By-Step Tips Of How To Tie A Jiu-Jitsu Belt?

                      Secret Santa Gift Guide For Everyone

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                      Ways To Style A Bodycon Mini Dress

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                        Issy Wong WPL

                        Women’s Premier League: Issy Wong takes first WPL hat-trick

                        RCB IPL 2023

                        IPL 2023: Can RCB capitalize at home in the first half of the Season

                        Lionel Messi vs Panama

                        Lionel Messi becomes second-ever player to reach 800 career goals

                        Harry Kane ( Italy vs England)

                        Harry Kane becomes England’s all-time record goal scorer!

                        IPL 2023 Playing Conditions

                        IPL 2023: BCCI Introduces Rule changes and Playing conditions

                        Roman Reigns and Cody Rhodes

                        WWE RAW: Roman Reigns Confronts Cody Rhodes a week before WrestleMania

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                          Diablo 4 Support Cross-Player

                          Does Diablo 4 Support Cross-Player

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                            Custom Vs Pre-Designed Logo

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                              Home Tech Digital Marketing

                              Working Out a Befitting SEO Strategy? Take a Close Look at your Meta Tags!

                              Sarah Goddard by Sarah Goddard
                              February 10, 2023
                              in Digital Marketing
                              Reading Time: 3 mins read
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                              Meta Tags
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                              Working out a befitting SEO strategy for your website can prove to be a tricky business! SEO or search engine optimization requires specialized skills. Ideally, a Long Island SEO service should be engaged for rendering professional assistance. Optimizing search engine results requires superior skills when dealing with keywords and key phrases, titles, meta-tags, link development, and more!

                              Among these, meta-tags are extremely important and must be dealt with with a great deal of dexterity. 

                              Why are Meta Tags Important for Search Engine Optimization?

                              Meta tags are word threads that help search engines in identifying the subject matters of the pages you have on your website. They help in connecting search engines with keywords and key phrases that are used by online searchers to hunt down related websites! Without this connection, your website can never be tracked down! And, having a website that no one accesses is as good as not having a website at all! 

                              Meta tags must ideally include the right keywords or key phrases, giving rise to a unique link that can be clicked on the SERP or Search Engine Result Page. Creating unique meta tags is important. In case you do not create your own personalized or tailored meta tag, Google will take the onus and create them automatically with the help of cues from search engine queries. This in turn can lead to mismatched search terms. 

                              There are some sectors like e-commerce fashion for instance, which are unable to come up with tailored descriptions for each page! In such cases, they need to make up for offering unique value in other domains on their landing page. However, as Long Island web design company will reiterate, creating personalized metadata is your best chance towards improving the rankings of your website on the Search Engine Results Page! 

                              ADVERTISEMENT

                              Common Meta Tag Errors that Cost

                              1. Duplication

                              Creating duplicate tags as well as meta descriptions can prove to be significantly confusing for search engines. When you have the same titles and descriptions for two different pages, the search engines are unable to determine the relevance of the page. As a result, the rankings suffer! 

                              2. Skipping H1s

                              H1 tags play a major role in determining the topic of the website content. So, when you don’t have these tags, there will be a gap in the search engine’s understanding of the content showcased on your website! As a result, your website will not be able to be picked up by engines like Google when they should be! 

                              3. Skipping Meta Descriptions

                              When you have professionally written meta descriptions, it will help Google understand your website’s relevance and encourage searchers to register clicks on your web links! With no meta descriptions around, the click-through rates will automatically slip! 

                              4. Skipping ALT Attributes

                              With ALT attributes, the visually challenged can also access descriptions of images embedded on your website. It also helps search engines narrow searches, making the quests sharper and more relevant. Without these attributes, the relevance of the website can be lost. 

                              Look around for a service provider of SEO near me for more guidance. A specialist for SEO in Massapequa, NY, with substantial experience should be hired.

                              Also read: Are You Still Using Google Direct Search?

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