Most customers wish to have a convenient buying experience when purchasing from online stores like Shopify. Having lots of customers visiting and entering your shop is good. However, if they only look around and never buy, it will waste your store’s resources.
So, you need to create a website to make the conversion. Not only put a great product, but store owners should also make sure the information on the page is easy to find. Also, the design should offer a positive, effortless, and enjoyable shopping experience.
Here are some ways to style Shopify stores that convert:
Table of Contents
1. Attractive Look
To attract and draw visitors, create a style for your Shopify site with a pretty look. For example, use a crisp-clear product image to express and deliver the features of the products. You can also add some videos and moving graphics to form someone to stay on the page for long.
2. Unique Value
It is essential to keep your repeat visitors loyal and attract first-timers. You can put your value propositions into a tagline in clear and readable text. Furthermore, adding some beautiful pictures can underline your unique value. Using Shopify app development is one of the ways. You can visit https://www.makebecool.com/services/shopify-app-development to find out more.
Visitors will buy products on the online stores with easy navigation. Keep things simple by reducing the number of clicks. This way, visitors could get where they want to go in a short time. You can also group similar pages under single navigation. Besides, combining similar pages into a single page will also attract visitors.
4. Mobile-Friendly Experience
Most customers are doing the transaction through mobile. Hence, it is prominent to create a mobile-friendly and easy-to-use appearance. Shopify website design for mobile should be straightforward to navigate. Consider designing for a finger tap and avoid pinch and zoom design.
5. Create Urgency and Scarcity
Most visitors will browse around to compare prices or check stock before they click ‘buy’ on the product. Thus, you can use critical buying urgency and scarcity factors to have a highly converted website.
Words like hurry, now, while supply lasts, and limited-time offers will create the feeling that the service or product is vital. It helps draw customers’ attention and increases sales through pressure on the visitors.
6. Maximize Search Menu
Some people who go to eCommerce stores know what they want. It is necessary to create an effortless Shopify design. So, customers will get a great shopping experience. Make the search bar in a strategic place and visible. It will urge the motivated visitors to finish the purchase.
7. Implement Relevant Filters
Having related filters for displaying products in your Shopify stores helps customers get what they are trying to find. You can make filters for product categories. Try to add some variables, like materials, brands, sizes, and prices. Put the filter bar invisible and in the clear position. So, customers can find the right product easily based on their needs and budget.
8. Make the Check out Process Simple
Visitors want the checkout process as simple as possible without having to click multiple steps. You can use some simple rules to lower the risk of visitors abandoning their shopping cart. These include letting the visitors check out as guests, have a quick summary, and keep a clean layout on checkout pages.
There are some techniques to make a highly converting Shopify store. You can attempt the above methods and improve the user-friendly shopping experience for your visitors. With easy and simple navigation and minor purchase steps, it can increase your sales. To grasp a lot of concerning Shopify app development, go to https://www.makebecool.com/services/shopify-app-development.