If you have an account in TikTok, you must have come across the trending news that Alix Earle, the beauty and lifestyle creator has currently experienced a meteoric rise in online fame. Well, it is mainly because she has signed up with UTA to represent their brand throughout the country.
As per the sources, the 22-year-old senior at the University of Miami has taken her TikTok profile by storm. This is because her account is having a rapid rise of followers after she signed up with UTA. So it was only a matter of time before her follower count reached 4.8 million. Well, you can indeed call it a 1000 percent increase as it was six months ago. Let’s now get to more details of this trending news!
How Did Alix Earle Make Her Way Into The Limelight?
Alix Earle is one of those young social media stars who are best known for her “Get Ready With Me” videos on TikTok. In fact, this is what brought her into the limelight. Here she shows her makeup routine and outfits to her avid fan base along with the experience she had while living in Miami.
In fact, it was due to her rapid rise in popularity along with her ability to regularly sell out products based on her recommendation some of her fans gave it a special name. Yes, you guessed it right, it is the “Alix Earle Effect.”
At the same time, Earle has the fascinating ability to make the viewers feel like best friends on FaceTime. Therefore, she has that effect on her followers. In fact, she has created a relationship of trust and care between her and her viewers. So whenever she promotes any products they are at once sold out.
Moreover, her popularity on the social platform has also given rise to a few conversations regarding the problems of racism. Often we come across news when creators of color face difficulties in this field despite being at the peak of success. However, it seems Earle has successfully overcome all sorts of obstacles on her path.
What Are The Reactions Of Her Fans?
Needless to say, Alix Earle is a highly popular social media celebrity. So after her signing up with UTA, Earle has been praised by her fans. In fact, they have appreciated her for openly discussing topics like plastic surgery, acne, and mental health.
Moreover, the good news here is that United Talent Agency, or UTA will work with Earle to help her grow her business. So we might expect her to take her business forward into fields like TV, audio, and many more. Her fans are eagerly waiting for her to venture into these fields. In fact, some of them have also left encouraging comments on her post.
In fact, the Head of audio, Oren Rosenbaum, and Ali Berman Head of digital talent made a few comments. They said, “Alix has taken social media by storm, and we look forward to introducing her relatable content to more audiences across new platforms.”This is indeed a very big support for Alix Earle.
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