With the advent of the Internet, our hobbies, work, and life goals were changed. Now all we start or plan to start, we do for the sake of the Internet. And it’s completely fine! Social media platforms like YouTube can give everything we could ever imagine: a great leisure, a source of income, and of course, fame.
It’s not a secret that in order to get popular on YouTube, one needs lots of views. But how to get noticed in the endless sea of content? The answer is not simple but still workable: do your best and follow the effective strategies that helped thousands of bloggers out there. In this blog post, we will share top tips and tricks for you to promote your videos and get lots of views.
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Table of Contents
- 1. Appeal to your audience needs
- 2. Take care of your thumbnails
- 3. Create videos on topic everyone talks about
- 4. Become your viewers’ friend
- 5. Assemble your videos into playlists
- 6. Work on your SEO!
- 7. Do something no one ever did
- 8. Cross-promote your content
- 9. Write scripts for your videos
- 10. Just be yourself
1. Appeal to your audience needs
If it’s not your first day on YouTube, then you probably know what your audience likes and dislikes. For example, if your viewers like your unboxing videos, then you should provide them with more of such content. The platform is full of interesting vids, so you should make sure that you produce the content that keeps your audience engaged.
If you don’t know what your viewership needs yet, then you should probably find it out. In this case, you can use analytical tools to track the preferences of your views. Look what vids are perceived positively by your audience and analyze their content. This way, you can craft more engaging videos and get more views in the future.
2. Take care of your thumbnails
A thumbnail is a picture that your reader sees even before they decide whether to click on your video or not. So, as you understand, it must serve the following goals:
- Give the viewer a piece of information but not too much so that they want to find out more by watching the video.
- Engage the audience into viewing this or that video in general.
- It can help to keep your channel’s aesthetic if you create the thumbnails in one design or color scheme.
One way or another, you should never give yourself any slack when crafting a thumbnail for your next video.
3. Create videos on topic everyone talks about
Have you heard about Britney Spears’ alleged disappearance? Then you should probably talk about it in your video! Of course, it largely depends on the topic of your channel, but you have definitely grasped the general idea.
We all love this sense of community when we can discuss some burning topic in the comment section. Give your audience this pleasure, and you’ll see them coming back for more.
Making videos on hyped topics is what can really bring you lots of views. Of course, make sure that all the information you have found is credible; otherwise, you may win yourself a reputation as a content creator who is spreading unconfirmed rumors.
4. Become your viewers’ friend
Again, there are so many channels and videos on the platform. Each content creator has to go an extra mile in order to gain more views. And what audience loves the most in a blogger? If these bloggers are down-to-earth! So become your audience friend.
Share the latest news from your life and don’t forget to ask for updates from your viewers. And of course, do not forget to check the comment section; you can find many interesting comments there.
5. Assemble your videos into playlists
YT users (just like with any other social media) love when the creator keeps it simple and convenient. One of the best things you can do to make your viewer’s life a bit easier is by creating playlists.
First of all, your audience will be grateful to you. Secondly, they will definitely be coming back to watch new videos from your latest series.
6. Work on your SEO!
To some extent, the YT algorithm is an inexplicable and hard to be pleased thing. Every year, bloggers and platform experts are trying to figure out the mystery of the almighty algorithm. But the truth is that you should master your SEO in order to increase your chances to get promoted by it.
Here are the points you should consider in particular:
- Keywords and tags. Research what keywords can be used for your topic. They should be neither too spread nor too narrow for the algorithm to notice them.
- Titles. Keep your titles short and sweet – and you’ll see the magic happening.
- Descriptions. Descriptions are important because they provide the information about your video and serve SEO purposes. So make sure that they are both informative and optimized.
7. Do something no one ever did
Ok, this one may sound a bit challenging, but after all, why not? If you are playing this YouTube game seriously, then why don’t you play big? An unexpected tip: look at the top 10 most popular YT video genres and…ignore them. Instead, think of new ways of presenting your ideas and thoughts.
Who knows, maybe if it works out, you may even outbeat PewDiePie and Mr. Beast, the YouTube kings.
8. Cross-promote your content
Sometimes one platform is not enough for your amazing video. In this case, you need to reach other social media, such as Instagram, Twitter, Facebook, and so on. Share your video with the special share button each time you post.
This tip is especially useful for those channels who are run by brands or services that want to increase their sales and get more customers.
9. Write scripts for your videos
Improvisation is a good thing, but sometimes we all need a little preparation to produce something really top-notch. Writing scripts for each of your videos will help you to keep yourself organized and offer more high-quality content to your viewers.
And as a result, they will watch your video more often because everyone loves really well-crafted content.
10. Just be yourself
This rule is as old as the world itself, but it still works! You don’t need to pretend to be someone else; your audience loves your videos because of who you are.
So each time you make your new video, just smile and stay sincere, and you’ll see that it will attract even more viewers!